What Should Writers Receive?
I need new copy for a service page, but I realized my notes probably make sense only to me. They contain short points, random examples, and several ideas that are not fully explained. Before I hire professional copywriter, I want to organize everything so the project starts smoothly. For anyone who has worked with a copywriter, what did you send them at the beginning? Would a simple outline and examples be enough, or should I prepare a full brief about the audience and goals?
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